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Our Campaigns

Our population-level Connection Campaigns are intended to provide people in Canada with the reminder, excuse and permission to build stronger social connections. Our campaigns can:

Provide an excuse to reach out to those you have been meaning to see

Give permission to connect with those you may not have connected with previously

Remind us that our social health is critical to our mental and physical well-being and others'.

Jan 1-31

Red
January

Kickstart the year with activities that promote physical activity with others.
Feb 1-29

Face to Face
February

A month of daily connection challenges to catalyze greater social health for students across Canada.
Mar 1-2

Global Day of
Unplugging

We are the proud Canadian partner to the Global Day of Unplugging.
May 3-5

GenWell Weekend (Spring)

Strategically selected weekend each spring provides an excuse, reminder, and permission to connect with family, friends, neighbours, classmates, or colleagues.
Jun 10-16

Loneliness Awareness Week

Part of a global awareness campaign, Loneliness Awareness Week focuses on catalyzing action to address the issue of seniors' loneliness.
Sep 20-22

GenWell Weekend (Fall)

Strategically selected weekend each fall provides an excuse, reminder, and permission to connect with family, friends, neighbours, classmates, or colleagues.
Nov 18-24

Talk to a
Stranger Week

A science based approach campaign encouraging people to connect with strangers for the many individual and societal benefits that result.
First of every month

GenWell Digital
Detox Days

Held the first of every month, these days are focused on providing tips, tools and inspiration for Canadians to better manage their digital usage and recognize its role in distracting from human connection.
IMPACT

What People Think About Us

Hear what people have said:

CHECK OUT KOSMIC T'S LATEST:

RISE AGAIN

Featuring Entheo, Kosmic T’s latest conscious rap song “Rise Again” inspired by the GenWell mission.